Author Archives: The Escape Artist

The Principles of Ethical Monetisation

In Part 1 we covered how the internet changed the economics of content creation. In Part 2, I cover The Principles Of Ethical Monetisation which are: Both the consumer and the producer should benefit from any transaction The producer should not sell things that don’t deserve to exist The consumer should not expect something for […]

One Thousand True Fans: internet economics and ethical monetisation

There’s a big shift going on in the internet economy. I’m talking about the move to direct business models where writers and creators get paid by the people that value their content. A thousand flowers will bloom. Independent content creators are thriving and new tools are springing up to help them. The gatekeepers are dying. […]

What I learned talking to Cal Newport

I like to think I know a thing or two about deep work, the creative process of things like writing, software coding or financial modelling. But then you speak to someone who is best in class and you realise how much more they know than you! On Monday I interviewed Cal Newport, author of Deep Work, A World […]

The problem with market timing

Wayne and Gary had the worst suits of any company management team I’d ever met. Wayne was the CEO and had a green suit and a mullet hairstyle. Gary was the CFO and had a brown suit. They mismanaged a loss-making internet company that, at its peak, was briefly valued by the stock market at ~£1 billion in the dotcom […]

I’m happy using electricity without understanding it

We often hear that you shouldn’t invest in something you don’t understand. And there is some truth in that. You should do your own research. But how much research to do? It’s probably less than you think. Perhaps less than you’ve done already? That’s because you don’t need to understand everything about investing to do it effectively. There are many […]

Now that’s what I call Financial Independence! 24

First they said it was just a one off “to flatten the curve”. Then they said that we would all get through it together. They said we should be patient… …but who knew it would go on this long?? Yes, that’s right…The Escape Artist is back to review more classic songs about financial independence in the guise […]

Burnout, Variety and Crop Rotation

I’ve written a lot about the value of habit formation and repetition. I’ve been riffing off Aristotle (or whoever it was) who said: We become what we repeatedly do. Habits are super-important. Lockdown has been an opportunity for me to change my diet habits and I’ve been off alcohol (with surprisingly good results) in 2021. I like […]

You can’t control The Outcome, you can only control The Process (Part 2)

Aristotle said: We become what we repeatedly do. This neatly summarises the transmission mechanism between actions, routine, habits and, eventually, identity. Actions are things we do. Maybe once. Maybe everyday. Frequency and repetition are the magic ingredients that change actions into routine and then eventually into habits. Eventually habits sink in so deeply that they […]

You can’t control The Outcome, you can only control The Process (Part 1)

Getting to financial independence is a bit like cycling to Paris or running a marathon. Other people have done it, so we know that it must be possible. But it seems like an intimidating distance if you haven’t done it before. The Outcome is reaching Paris or the finish line. What is The Process? Well […]

The Elephant and The Rider

If you think that everyone uses logic for important decisions, you’re setting yourself up for a lifetime of confusion. Sure, we like to think of ourselves as logical creatures. But a quick look at history, evolution and physiology reveals this to be incomplete at best, misleading at worst. Consider the evolution of the human mind. We […]